It would've been called SUPER ALKALINE but superalkaline.com is taken. It also might've been called LEISURE FACILITY had leisurefacility.com not also been taken. It could have even been LIFESTYLIN but, again, it was taken. So it is called EXTRA-LAST. The capital letters are compulsory. The logo isn't finished and probably never will be. Any questions?

It is "powered" by Blogger as Wordpress is too hard and, as has been previously documented, we are too old for new tricks.

The celebratory first ever update was a woman's bra promotional photograph. Hopefully that's enough to get everyone in.

We're hoping an artistic reader might knock up a better logo (approx 960 x 120 GIF/PNG, please)

It will have adverts on it, although nothing like as many as Idiot Toys used to have during The Great Depression.

People will inevitably complain that the RSS feed doesn't work, and until such time that the local adult education centre offers RSS management classes, that's the way it will probably stay.

We have one new idea for a new feature to go on it so far - something to do with toasters.

There will still be EXECUTIVE MOUSTACHES.

That's about all.

We were sure there were more things we wanted to say about it than this but it seems there isn't.