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"Sony's PlayStation 3 has also picked up the CES Best of Innovations Award for 2007, PC World's 20 Most Innovative Products Award"

When Ken Kuturagi invented motion control, in 1984

You LITERALLY could not make ANY OF THIS UP:

Sony Computer Entertainment America Wins Emmy Award for PLAYSTATION3 SIXAXIS Wireless Controller

PLAYSTATION 3 Receives Multiple Awards and Honors at CES 2007

LAS VEGAS, January 8, 2007 - Sony Computer Entertainment America (SCEA) today announced that it has been recognized by the National Academy of Television Arts & Sciences with a Technology and Engineering Emmy Award for the PLAYSTATION3 (PS3) computer entertainment system's SIXAXIS wireless controller. SCEA will receive this distinguished honor at an awards presentation being held tonight at the International Consumer Electronics Show (CES) 2007 in Las Vegas.

The SIXAXIS wireless controller comes standard with PS3 and enables gamers to harness the potential of the world's most powerful computer entertainment system. Developed by refining the popular original PlayStation controller, the de facto standard in gaming with several hundred millions units shipped worldwide, the SIXAXIS wireless controller features motion-sensing technology to detect natural and intuitive movements for real-time and high precision interactive play, acting as a natural extension of the user's body.

Further illustrating its industry leadership, SCEA will be honored with several other awards at CES for the powerful technology and innovative engineering behind PS3 including the CES Best of Innovations Award for 2007, PC World's 20 Most Innovative Products Award, Sound & Vision's Editor's Choice Award and Digital Entertainment Group's (DEG) Emiel N. Petrone Digital Innovation Award.

"The overwhelming consumer demand and critical acclaim for PS3 is a testament of the platform's strength and the industry's desire for a true next-generation entertainment system," said Jack Tretton, president and CEO, SCEA. "The full potential of this powerful machine has yet to be realized - what you've seen so far is just a taste of what will be on the table for 2007 and years to come."

Final proof that most idiots in the industry really do believe what the press releases that appear in their email inboxes say. What next? An award for the idea of putting PS3 in a cardboard box? An award from the Electricity Council for exemplary use of power? Some days all you can do is shake your head and wait until the memories fade and start hurting less.


Blogger JoeMDesign said...
Is this the same lot that gave Killzone for the PS3 the game of the show award...? How do Sony keep getting away with this?
Blogger Big G said...
nicked from consolevania
Blogger bilal said...
maybe it got the award for being the same controller that everyone uses BUT has that motion thing as well?

wii's is better but only for specifically-wii stuff. give it something regular like pro evo and then see what happens.

i'm not speaking for myself here as i think they shoulda been shot for giving that award, but those award-giving types are guaranteed to play pro evo and gta and that campus canine pundit one
Blogger Spudcunt said...
Oh dear. You just know it's all over when a company is forced to bribe retail chains and trade shows to make embarrassingly outlandish endorsements for its substandard product. The dream is dead. RIP PlayStation.
Blogger jawa said...
Yay! RIP Playstation.
Blogger jawa said...
Once the playstation3 is dead for a couple of years we can start a website up about how great it was and how it was criminally underrated and stuff.
Blogger al said...

Apparently Sony has been fibbing again...
Blogger igl said...
"This is incorrect, Sony won for their dual shock analog controller. The award is from the Video Game Technology Group. It was nominated by our internal group and considered along with the Nintendo D-Pad both of which were considered Emmy worthy for the development of the generation of controllers that followed the classic joysticks."

Oh well... I'm glad the Wii didn't get one aswell. It's a dust catcher already.
Blogger Atolmazel said...
Hahaha, holy shit. When's the Lie Watch field day?
Blogger CreamyRabbit said...
You know what!

SONY have actually gained "cool points" for lieing and it being funny.

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